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Food

February 4, 2010

Philly Cupcake

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After a particularly ill-fated trip to Betty’s Speakeasy last October, where the only cupcakes on offer included stout, chipotle and zucchini, I wrote my own personal rules for

How to Be a Good Cupcake Purveyor

  1. Have chocolate-chocolate and vanilla-vanilla, every day.
  2. Cupcakes are all about the cake-to-frosting ratio.  Don’t screw it up.
  3. Don’t refrigerate.  It makes your cakes dry.
  4. If you are going to have crazy flavors, they better be good.
  5. If your cupcakes are worse than the ones I bake at home, get out of the cupcake biz.

Philly Cupcake must be creepin’ around my windows, because they nailed all 5.  They even have a sign on their wall that reads, “We don’t refrigerate our cupcakes, and neither should you.”  And they got the secret rule of how to be a good anything in my book…  Be convenient.  While I love the cupcake truck and Whipped Bakeshop, their locations and hours make them less than ideal.

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My favorite and general crowd-pleaser on their standard menu (sorry, facebook link) is the red velvet.  (The one shown above is a new offering — chocolate red velvet!  Also very good.)   When making your pick, be wary of one thing.  Standard cupcakes are $3.  Those marked special don’t just mean “daily special”.  They also mean “costs $4”, which is a little pricey for my taste.  Maybe if they had a nice thick chocolate ganache… but I haven’t really felt like the $4 were worth the extra buck so far.

Philly Cupcake
1132 Chestnut Street
Philadelphia, PA 19107
(215) 625-4888‎
Philly Cupcake is cash-only.

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